Tesla Faces Bumpier Ride Breaking Into India After China Success
Elon Musk all but confirmed Tesla will enter India, sparking jubilation among fans, some of whom have had electric cars on order for years. But it may prove the company's hardest market to crack yet.
Musk on Jan. 13 tweeted “as promised” in response to a report on a Tesla-focused blog that the automaker was in talks with several Indian states to open an office, showrooms, a research and development center -- and possibly a factory.
Arun Bhat, 34, a company director in Bengaluru, the city formerly known as Bangalore, was similarly overjoyed, saying that at last there's a possibility he'll be able to get behind the wheel of the Tesla Model 3 he ordered in 2016.