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The Rise of Disney - How Disney Actually Makes Money

Disney's movie business is surprisingly not its most profitable division. Many people think Disney toys, action figures and merchandise may be most profitable, but this is not the case. Bob Iger is Disney's transformative CEO who has turned the company into a money machine with acquisitions including Pixar, Marvel Studios, Star Wars (Lucasfilm), and now 21st Century Fox.

With new assets under the Disney umbrella, Disney is looking at the world through a digital lens. With products such as Hulu, Disney Plus, and ESPN+ hitting the market, Disney will be a force to be reckoned with against competitors in the media streaming space.

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